Defining YOU
How you can answer the questions on every prospect’s mind
Whether you are writing copy for your next proposal, website, LinkedIn profile, event blurb, a book cover, an outreach email, or you need to articulate your answers to a prospect or client, we have you covered in this immediately impactful experience.
What you will learn is straightforward, actionable, and designed to help you:
build a messaging platform that will stand the test of time,
craft intelligible answers you can use within 24 hours, and
build value in your work and command higher fees.
You will walk away with:
a clear framework to capture the words that have eluded you,
insights from over 10,000 conversations with prospects, clients, and advocates, and
the confidence to say what you mean in a clear and succinct manner.
Tip: Invite a colleague or register a team member. If you have an accountability partner, it will help you put ideas into action and accelerate your results.
When you struggle to write copy
When you need better answers for your prospects
When you’re ready for more business
Articulation is everything!
Upcoming Virtual Opportunities
Saturday, December 13
9:00 a.m. to 12:00 p.m. CT
Saturday, January 10
9:00 a.m. to 12:00 p.m. CT
Saturday, February 7
9:00 a.m. to 12:00 p.m. CT
Location: Virtual – Zoom link will be provided a few days before the online session.
Fee:
$365 for the workshop which includes two thirty-minute laser sessions with Mark
$ 79 for the workshop only
$ 79 workshop recording
Each option includes handouts and digital tools to support implementation.
“Mark has the unique ability to help us create clear, concise answers to our most frequently asked business questions.”
Patricia Fripp, CSP, CPAE
Past President, National Speakers Association
“Mark shows you how to quickly reveal to prospects, audiences, and employers the one thing about you they really want to know: “How will you help me solve my problems?”
MIcheal Hauge
Story consultant, speaker, and author
“We never want anyone defining us, we must do it ourselves, and then learn how to integrally embody it”
Arthur Samuel Joseph
President, Vocal Awareness Institute, Inc.
Establish Your Expertise!
Attract more prospects. Get more referrals. Command higher fees.